Regret Minimization Framework

Regret Minimization Framework by Jeff Bezos, CEO of Amazon

When you are facing a big potential change in life, such as switching jobs, starting a café, or moving to another place, don’t just look at all the small details. These details can come later. Instead, start by asking yourself: On my deathbed, will I regret not taking this chance?

To some, this might sound a bit morbid, but for me, it works. Therefore, next time you face a big decision, also ask yourself “As I get older, will I regret not doing this?“. If the answer is Yes, then you should probably do this.

It was Jeff Bezos, CEO of Amazon and one of the world’s richest people, who made the Regret Minimization Framework popular. Here is a 2:38-minute clip of Jeff 10 years ago: